New Collaboration : H&M x Kenzo

Turtle necks, pink faux fur and beautiful creative people. Who wouldn’t be hyped about H&M and Kenzo’s collaboration?

Launching online and in selected stores on November 3rd (save the date guys) Swedish retail giants H&M will be collaborating with yet another huge designer label to create a high street capsule collection with Kenzo’s signature fun and colourful style. Following in the footsteps of other mammoth labels such as Versace, Cavalli, Alexander Wang and Sonia Rykiel – we know by now to expect something really special whenever H&M teams up with a designer.

According to WWD, the collection will feature a range of ready to wear casuals such as turtlenecks, high waist trousers as well as statement pieces including (SQUEELS) pink faux fur. You can expect to see signature Kenzo cuts and volume, interspersed with H&M’s stripped back look.

What I’m most excited about, pink faux fur aside, is the way the two brands have utilised this opportunity to put some brilliant men and women on our radars. We can look forward to a beautifully shot, racially inclusive campaign featuring champions in creative fields as models. New faces on the modelling scene they may be but they are no strangers to making their mark on the creative circuits. Among them are frontman of 19 – Oko Ekombo, Amy Sall – pioneer of SUNU: Journal of African Affairs, Critical Thought + Aesthetics and transgender poet and DJ, Juliana Huxtable along with makeup artist Isamaya French. That lineup alone is enough to grab my attention and any attempt to shine the spotlight on new young talent is a winner in my eyes.

I can’t wait to see what all you beautiful people do with the collection once it’s released and you can bet on a street style piece emerging round these parts shortly after release.

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